Mention Social Media in Your Printed Materials!

Are you using social media in order to promote your business? Do you want to drive people to your social media sites without begging them to do so in person? Incorporating easy-to-remember icons and descriptive URLS in your printed materials might turn out to be a good business decision.

 

 

• According to one man’s opinion, it’s important to make sure that your potential customers go where you want them to go on the web. Incorporating your twitter handle, facebook URL, or LinkedIn profile in a clear, uncluttered manner is always important so that someone can find your pages quickly and easily.
• Make sure you have one master list of the descriptive URLs for each of your pages. That way, they will stay consistent across all of your materials.
• Give them a reason to click: if a customer takes the time to go to one of your social media sites, reward them! Encourage customers to “like” your Facebook page or follow you on twitter in order to get special discounts or prizes.
• Use QR Codes in your printed materials in order to direct customers to your social media pages, or to specific pages on your website that go along with your current promotion.

Remember, it’s about remaining visible. If you aren’t getting the response you’d like from social media, keep at it! As always, we offer graphic design services in addition to our printing services, so if you’re not sure where to start, bring your ideas to us and we can help!

PostNet Far West

3571 Far West Blvd., Austin, TX 78731

tx157@postnet.com